Become a Market Leader with Content that Sells
Blog PostsInfographicsVideosCase StudiesInfluencer MarketingContent Marketing Strategies
Grow your brand awareness, sales, engagement, and loyalty with PCIS’ entrancing content marketing services.
We’re In Business
10+ Years
In-House Expertise
80+ Ninjas
Ads Spend Managed
$45+ Millions
Revenue Generated
$3.73+ Billions
Establish your digital presence and be more discoverable online with compelling industry-specific blog posts. Purple Cow adds value and builds trust in your brand with long-form content such as listicles, printable checklists, articles, statistics, how-to guides, and many other types of long-form content. With SEO best practices, we provide high-quality blogs, maintaining consistency in the content and posting schedules. Our content experts provide well-structured content with compelling visuals that add value to your brand or business. Using infographics, images, graphics, and authentic reports, Purple Cow’s content marketing services educate, inspire, engage, and encourage your customers to buy your products or services.
Build brand credibility with well-designed infographics and help your customers take decisions quickly. Purple Cow breaks down the complex concepts and research, related to your industry or product and presents them in a simply digestible manner through graphs, charts, or diagrams for your prospects to take the ultimate decision that helps your business.
We always try to tell something new. So, our research teams consistently add more value to your content to grab the attention of your target audience.
Get the ideas you need to market your product in creative ways using videos. A study shows that 80% of people feel confident, and 46% end up buying products after watching product videos. Purple Cow creates videos that evoke emotion, entertain, engage, and educate your audience in innovative ways. We are experts in product explainer or description videos, webinars, Q&A videos, customer testimonial videos, live shopping videos, and user-generated videos. Apart from optimizing videos for specific channels, our quirky brains are best at creating DIY-style videos to increase growth and retention through this emotionally impactful medium.
Display your success by incorporating case studies in a myriad of ways to generate valuable leads. Purple Cow enables you to confidently present your eCommerce company or product, supported by qualitative and quantitative data. Including factual graphs, charts, and quotes, we explain how your business achieved tangible results by offering specific solutions for the problems of your customers. Our case study services revamp your content marketing strategy, help you add value to your websites, blogs, and social media channels, incorporate it into email marketing, and even quip your marketing teams to connect with prospects with more credibility.
Build brand affinity by reaching wider audience through authentic influencer marketing services. Purple Cow collaborates with your niche micro and macro influencers across the globe. So, we let your content speak louder to expand your products’ reach with effective ways and strategies by smartly including influencer marketing tactics into your overall content marketing strategy. Take advantage of our influencer marketing services to get your brand connected to the strong network of influencers on Facebook, Instagram, YouTube, Twitter, and more. We delegate a dedicated team to monitor your campaign’s performance regularly and report results with 100% transparency.
Document your content marketing strategies to get more traffic, revenue, or sales. Purple Cow sets your content marketing strategy on track in alignment with your business goals by setting KPIs (revenue, traffic, sales, SEO, etc.), understanding audience personas, brainstorming on your current brand positioning, identifying content gaps, figuring out the right content & channels, and providing tools and resources. To make sure that your content covers every part of the customer journey, we create content, provide content workflows, content calendars, and content distribution strategies to let your content work for your business.
THE BUZZ // OUR CLIENTS LOVE US!
DIGITAL TALK // STILL THINKING WHAT TO SAY!
Posted on Dec 24, 2022
Are you a brand owner looking to protect your intellectual property and improve your product listings on Amazon? Amazon Brand Registry 2.0 may be the solution you're looking for. In this blog post, we'll provide a comprehensive overview of Amazon Brand Registry 2.0, including its key features, benefits, and challenges. We'll also walk you through the process of enrolling in Amazon Brand Registry 2.0 and offer some final thoughts on whether it's right for your brand.
Posted on Dec 24, 2022
As Amazon's ad business continues to grow, advertisers are seeking out ways to optimize their campaigns and get the most out of their ad spend. But what does the future hold for Amazon Ads Management? In this article, we take a deep dive into the current state of the industry and make predictions about where it will be in the next year, 2023.
Posted on Dec 23, 2022
Digital Advertising can be a daunting and overwhelming task for businesses, but it doesn't have to be. In this blog post, we'll cover how to identify your target audience, set clear goals, choose the right channels, create effective ad copy and visuals, optimize your budget, and track and analyze your efforts to ensure the success of your digital advertising campaigns.
Posted on Dec 20, 2022
Amazon Ads is a pay-per-click (PPC) advertising platform that allows businesses to promote their products on the Amazon marketplace and reach a highly targeted audience. With Amazon Ads, businesses have the opportunity to increase their return on advertising spend (ROAS) and decrease their advertising cost of sale (ACOS) by targeting specific keywords and demographics. In addition, Amazon Ads can help businesses increase their lifetime value (LTV) by driving more traffic to their product listings and increasing their visibility on the Amazon marketplace.
Posted on Aug 4, 2022
Amazon Posts are not a new Amazon marketing tool, they were launched in October 2019. This image-led browsing tool (still in Beta version) is available for sellers enrolled in Amazon Brand Registry, vendors, and agencies representing vendors, and is still FREE.
Posted on Aug 4, 2022
Have you ever wondered how Amazon barcodes differ from a manufacturer’s barcode? In this article, we dive into the differences between the two, how they are used on the Amazon Seller Central platform and what kind of difference they make at Amazon’s warehouses.
Posted on Aug 4, 2022
As an Amazon seller, having your money held in ‘Amazon Account Level Reserve’ is much more common than you might think. Amazon Account Level Reserve is the amount of money reserved to ensure you have enough funds to fulfill any financial obligations not covered by delivery date-based reserve policies.
Posted on Aug 4, 2022
When it comes to online selling, pricing is everything. Get it wrong, and you could be selling your products for less than they’re worth, or worse – not selling them at all. Get it right, and you could be making a lot of money. We’ll explore how pricing affects sales on Amazon.
Posted on May 29, 2022
First, the Supreme Court ruling in South Dakota v. Wayfair meant that states could require sellers to collect taxes based on sales rather than just physical presence. Most states quickly took advantage and introduced new “economic nexus” laws.
Posted on May 29, 2022
In 2018 in the U.S. alone, total ecommerce sales on marketplaces are worth $473 billion, with a projected increase to as much as $526 billion in the next year. According to data from the U.S. Census Bureau, in the first quarter of 2018 ecommerce accounted for 9.3 percent of total sales in this country.