Digital Marketing Services

Driving results for dynamic brands with

Comprehensive StrategyMulti-Channel PresenceMeasurable ROICompetitive AdvantageConversion Optimization

Stand out in the digital crowd with us!


We’re In Business

10+ Years

In-House Expertise

80+ Ninjas

Ads Spend Managed

$45+ Millions

Revenue Generated

$3.73+ Billions


eCommerce SEO Services

Improve your store’s visibility and usability and increase sales and revenue with Purple Cow eCommerce SEO Services. We equip your business or brand to achieve results beyond rankings to attract organic traffic with keyword research, on-page optimization, technical SEO, link building, and more.

eCommerce Social Media Marketing

Benefit from our far-reaching and far fetching innovative and creative social media strategies. We create and share content, run social media ads, and engage with customers to promote your products or services. Purple Cow’s Social Media Marketing increases your brand awareness, generates leads and sales, and builds customer loyalty.

eCommerce Content Marketing

Power your campaigns with Purple Cow’s Content Marketing Services to achieve your specific business goals. We create and distribute valuable, relevant, and consistent content regarding your brand across various channels, including blogs, social media, email, and more, to drive profitable customer action.

eCommerce Content Marketing

Achieve healthier open rates and ROI by creating valuable and personal connections through Purple Cow Email Marketing Services. We design and send professional emails, commercial messages, segment and target email lists, track the success of campaigns, and promote your products or services to drive customer engagement and sales.

eCommerce Content Marketing

Create magic for your business to grow by building credibility, trust, and brand value through Purple Cow Influencer Marketing Services. We influence purchasing decisions through our partnerships with leading social media influencers who share content about your brand’s products or services with their massive follower base on platforms like TikTok and YouTube.


eCommerce Conversion Rate
converting more means less effort to generate traffic
Average Order Value (AoV)
getting more out of each conversion
Mobile Traffic
delivering better digital customer experience


goso direct
shoppers stop
Lighting Supply
Carlo Pazolini
amko displays

digital talk // DIGITAL MARKETING

Explore blogs for actionable digital strategies, insights, and expert guidance.


“As a mid-level company, we wanted to take our business to the next level & engaged Purple Cow to manage the digital marketing campaign. We have been particularly impressed with how they perfectly understood our business & its target audiences. The response we got after availing their SEO & PPC Services has been tremendous. We highly recommend Purple Cow for their professional & personalized approach that suits client’s requirements.”

PPC Campaign // Pro Audio Star

“Having struggled for years paying crazy Amazon Marketing fees to people who didn’t know what they were doing. It was an amazing blessing to find someone who not only knew what they were doing but who charged a fair price. I will never leave Purple Cow, every person I have dealt with there have been top notch human beings who I now count as friends. I wish you the success you have helped us achieve.”

Amazon Marketing // GOSO Direct

FAQs // Frequently Asked Questions

Digital marketing refers to the use of online channels and technologies to promote products or services to consumers. It can include tactics such as search engine optimization (SEO), social media advertising, email marketing, and more. By using digital marketing, eCommerce businesses can reach a wider audience, target specific customer segments, and track the effectiveness of their marketing efforts.

There are several steps you can take to get started with digital marketing for your eCommerce business. First, you’ll want to define your target audience and set specific goals for your marketing efforts. Next, you’ll need to create a website or online store to sell your products. You’ll also want to establish a presence on social media and consider using email marketing to reach your audience. Finally, you’ll want to track your results and adjust your strategy as needed.

There are many different digital marketing tactics that can be effective for eCommerce businesses. Some of the most effective include:

  • SEO: Optimizing your website and product pages for search engines can help drive organic traffic to your site.
  • Social media advertising: Running paid ads on social media platforms can help you reach specific customer segments and drive traffic to your site.
  • Email marketing: Sending targeted emails to your customer list can help drive sales and engagement.
  • Retargeting: Displaying ads to people who have visited your site but didn’t make a purchase can help bring them back to your site and encourage them to make a purchase.

There are several metrics you can use to measure the success of your digital marketing efforts. Some key metrics to track include website traffic, conversion rate, and customer lifetime value. You can also use tools like Google Analytics to track the performance of your marketing campaigns and identify areas for improvement.

To stay up to date with the latest digital marketing trends, you can follow industry blogs and publications, attend conferences and events, and join online communities and forums. You can also consider taking online courses or earning a certification to stay current on best practices and trends in the field.

Creating high-quality, informative content can help drive traffic to your site and build trust with your audience. Some best practices for creating content for your eCommerce business include:

  • Conducting keyword research to understand what terms and phrases your target audience is searching for
  • Using visually appealing graphics and images to supplement your text
  • Focusing on providing value to your audience, rather than just promoting your products
  • Optimizing your content for SEO by including relevant keywords and formatting your text appropriately
  • Regularly updating your content to keep it fresh and relevant
Social media is a powerful tool for promoting your eCommerce business. Some ways to use social media include:

  • Sharing updates about your products and company on platforms like Facebook, Instagram, and Twitter
  • Running paid ads on social media to reach specific customer segments
  • Engaging with your audience by responding to comments and messages and hosting giveaways or contests
  • Using hashtags and participating in relevant Twitter chats or Instagram challenges to reach a wider audience
Email marketing can be a powerful tool for driving sales for your eCommerce business. Some tips for using email marketing effectively include:

  • Segmenting your email list based on factors like customer location, purchase history, and preferences to create targeted campaigns
  • Personalizing your emails by including the recipient’s name and relevant product recommendations
  • Optimizing your subject line and preheader text to increase the chances that your emails will be opened
  • Including calls to action, such as “Buy Now” buttons, to encourage conversions
  • Testing different versions of your emails to see which ones perform the best
Mobile traffic now accounts for a significant portion of online traffic, so it’s important to optimize your eCommerce site for mobile users. Some steps you can take to optimize your site for mobile include:

  • Ensuring that your site is responsive, meaning that it adjusts to fit the screen size of the device it’s being viewed on
  • Using large, easy-to-tap buttons for mobile users
  • Reducing the amount of text that needs to be entered by mobile users
  • Speeding up the loading time of your site by optimizing images and reducing the amount of code on your pages

Customer reviews and ratings can be a valuable asset for your eCommerce business. They can help build trust with potential customers and improve your search engine rankings. Some ways to use customer reviews and ratings include:

  • Displaying them prominently on your product pages
  • Responding to both positive and negative reviews to show that you value customer feedback
  • Using customer reviews as social proof in your marketing efforts
  • Analyzing your reviews to identify areas for improvement in your products or customer service