Process Improvement

Are you a brand owner looking to protect your intellectual property and improve your product listings on Amazon? Amazon Brand Registry 2.0 may be the solution you're looking for. In this blog post, we'll provide a comprehensive overview of Amazon Brand Registry 2.0, including its key features, benefits, and challenges. We'll also walk you through the process of enrolling in Amazon Brand Registry 2.0 and offer some final thoughts on whether it's right for your brand.

As Amazon's ad business continues to grow, advertisers are seeking out ways to optimize their campaigns and get the most out of their ad spend. But what does the future hold for Amazon Ads Management? In this article, we take a deep dive into the current state of the industry and make predictions about where it will be in the next year, 2023.

Digital Advertising can be a daunting and overwhelming task for businesses, but it doesn't have to be. In this blog post, we'll cover how to identify your target audience, set clear goals, choose the right channels, create effective ad copy and visuals, optimize your budget, and track and analyze your efforts to ensure the success of your digital advertising campaigns.

Amazon Ads is a pay-per-click (PPC) advertising platform that allows businesses to promote their products on the Amazon marketplace and reach a highly targeted audience. With Amazon Ads, businesses have the opportunity to increase their return on advertising spend (ROAS) and decrease their advertising cost of sale (ACOS) by targeting specific keywords and demographics. In addition, Amazon Ads can help businesses increase their lifetime value (LTV) by driving more traffic to their product listings and increasing their visibility on the Amazon marketplace.

Amazon Posts are not a new Amazon marketing tool, they were launched in October 2019. This image-led browsing tool (still in Beta version) is available for sellers enrolled in Amazon Brand Registry, vendors, and agencies representing vendors, and is still FREE.

Have you ever wondered how Amazon barcodes differ from a manufacturer’s barcode? In this article, we dive into the differences between the two, how they are used on the Amazon Seller Central platform and what kind of difference they make at Amazon’s warehouses.

As an Amazon seller, having your money held in ‘Amazon Account Level Reserve’ is much more common than you might think. Amazon Account Level Reserve is the amount of money reserved to ensure you have enough funds to fulfill any financial obligations not covered by delivery date-based reserve policies.

When it comes to online selling, pricing is everything. Get it wrong, and you could be selling your products for less than they’re worth, or worse – not selling them at all. Get it right, and you could be making a lot of money. We’ll explore how pricing affects sales on Amazon.

First, the Supreme Court ruling in South Dakota v. Wayfair meant that states could require sellers to collect taxes based on sales rather than just physical presence. Most states quickly took advantage and introduced new “economic nexus” laws.

In 2018 in the U.S. alone, total ecommerce sales on marketplaces are worth $473 billion, with a projected increase to as much as $526 billion in the next year. According to data from the U.S. Census Bureau, in the first quarter of 2018 ecommerce accounted for 9.3 percent of total sales in this country.